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Experimental Formats.2: Books Brochures, Catalogs
 
 
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Experimental Formats.2: Books Brochures, Catalogs (Hardcover)

by Roger Fawcett-Tang (Author) "This book showcases a selection of the stunning typographic and photographic treatments created by Nakajima for the Japanese film magazine Cut..." (more)
Key Phrases: wasted space, Design Pentagram, Pages Year Origin, Design Rose Design Project (more...)
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Editorial Reviews

Product Description
Indispensable guide to the future of print and graphic design which showcases the most exciting material innovations

Experimental Formats 2 builds on the success of Experimental Formats, bringing the subject bang up to date. It explores every aspect of designing the printed form, from single page to commercial package. Case studies of professional work celebrate the healthy tradition for experimentation in this field, showcasing projects that stand out on their physical merits alone.

Looking at proportions, formats, materials, printing, folding and binding, Experimental Formats 2 offers designers an awe-inspiring selection of inspirational new ideas for practical application. It also explores exciting material innovations such as tear-proof "plastic", paper, and PVC, gelling agents, luminescent inks, concertina folds, single-screw and press-stud binding, among its many treasures.

With its definitive glossary of terms, this is an indispensable guide and inspiration for the future of two- and three-dimensional print and graphic design.

Experimental Formats 2 is itself published as an innovative, multi-hinged hardback book, making it a real collector's edition.



About the Author
Roger Fawcett-Tang is a graphic designer and founder of internationally renowned Struktur Design. He has written/designed many books for RotoVision, including Mapping and the highly successful Experimental Formats.

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